Senior technical ownership, without a full-time hire
A full-time ecommerce CTO costs well into six figures. Most brands do not need one full time. They need someone who owns the store, the stack, and the roadmap, and who can also build. That is the role we fill.
From $8,000 a month. Month to month after the first 90 days.
One person accountable for your technology
Roadmap and priorities
A rolling 90-day technical roadmap tied to revenue, reviewed with you every month.
Store and stack ownership
Theme, apps, integrations, and vendors, with one owner who answers for all of it.
Hands-on builds
Included build hours for fixes, features, and automations, not just advice.
Vendor and app management
We evaluate, negotiate, and replace tools so you stop paying for overlap.
Data you can trust
Tracking and reporting that agree with each other, so decisions rest on real numbers.
AI-connected operations
Your store, email, and ads connected to AI with safe defaults, as part of the retainer.
Two levels of involvement
Both include a monthly roadmap, priority support, and a direct line to the person doing the work.
CTO Core
Brands around $3M–$8M that need ownership and steady improvement
- About one day a week
- Roadmap and monthly review
- Stack and vendor ownership
- Included build hours
- Next-business-day response
CTO Growth
Brands around $8M–$20M with active projects every month
- About two days a week
- Everything in Core
- Larger monthly build allotment
- Conversion testing program
- Same-day response for critical issues
Engagements start with a Commerce Tech Audit, credited in full toward your first month.
Already in the seat at Shopify brands
Fractional CTO · Shopify golf brand
We are the fractional CTO for Shopify brands and own their technology and web. That means the store, the integrations, the tooling, and the reporting that ties them together.
The same playbook applies to your brand: diagnose first, fix what moves revenue, then build the systems that keep it from breaking again.
Common questions
How is this different from a Shopify agency?
Agencies sell projects and hours, and they rarely own your outcomes after launch. A fractional CTO owns the whole system month after month, and decides what gets built and by whom.
Do you replace our developers or agencies?
Usually not. We direct them, review their work, and fill the gaps. Sometimes that means fewer vendors, and the savings often offset part of the retainer.
What is the commitment?
An initial 90 days, then month to month with 30 days notice.
Do you do marketing too?
We own technology and data, not media buying. We work alongside your ad and email teams and make sure what they send traffic to converts.
Get a written quote
Tell us where things stand. You will get a straight answer in writing: whether we can help, what it would take, and what it would cost. No calls needed.
- Written reply within one business daySpecific to your store, with a price.
- No calls neededScope, price, and kickoff all happen in writing.
- NDA on requestYour data and numbers stay private.